About Muriel
Located in Genova’s industrial district, cosmetic lab Muriel has manufactured beauty and personal care products since 1954. With GMP certification and ICEA organic certification, the facility offers:
- Custom batch production from 100 to 10,000 pieces
- Over 3,500 proprietary formulations
- Full-service manufacturing and packaging
- Regulatory compliance support
From their Via Borzoli headquarters in Liguria, Muriel serves professional users, hairdressers, beauticians and pharmacies across Italy with both standard and organic cosmetic manufacturing.
Frequently asked questions
Muriel offers these manufacturing services:
- Product Categories
- Cosmetics and skincare
- Professional hair care
- Hygiene products
- Household products
- Environmental products
- Production Capabilities
- Batch sizes from 100 to 10,000 units
- Minimum orders of 12 pieces
- Over 3,500 formulations
- Support Services
- Graphic design
- Packaging development
- Brochure creation
- Distribution logistics
- Technical training
Muriel maintains these certifications and standards:
| Category | Details |
|---|---|
| Organic Certification |
|
| Manufacturing Standards |
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| Production Protocols |
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Muriel operates from its base in Genoa, Italy with the following service structure:
- Manufacturing Facility
- Production lines
- Quality control laboratory
- Research and development center
- Distribution Network
- Professional beauty sector
- Pharmacy channel
- Industrial clients
- Market Coverage
- Italian domestic market
- European Union countries
- International export capabilities
More details about Muriel
A heritage of excellence in Italian cosmetics since 1954
Muriel, established in Genoa’s vibrant industrial district, has grown from a local cosmetic lab into a respected manufacturer in Italy’s beauty industry. From its base in Via Borzoli, the company has maintained its commitment to quality while expanding its reach beyond professional users to serve a diverse client base.
Manufacturing capabilities and expertise
With over 3,500 proprietary formulations developed through decades of research, Muriel offers contract manufacturing services that meet varied production needs. The facility manages batch sizes from 100 to 10,000 pieces, with minimum orders of just 12 units, making it accessible to both emerging brands and established companies.
Product range and specializations
The company’s manufacturing scope includes:
- Cosmetic products
- Hygiene solutions
- Household items
- Environmental products
- Technical formulations
Quality standards and certifications
Operating from Liguria’s industrial hub, Muriel maintains strict compliance with European Regulation 1223/2009 and GMP standards (UNI-EN ISO 22716). The company received ICEA certification for organic cosmetics production in 2009, adhering to AIAB and COSMOS standards.
Complete service offering
Beyond manufacturing, Muriel provides:
- Graphic design services
- Packaging solutions
- Marketing material creation
- Distribution and logistics
- Technical training
- Regulatory guidance
Strategic location in northern Italy
Based in Genoa, Muriel benefits from the region’s advanced infrastructure and proximity to major European markets. This location enables efficient distribution across Italy and international markets while maintaining close connections with the local beauty industry network.
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