Logo Syres : GPS Coordinates 48.8542143 - 1.9801898

Syres - cosmetic lab in France

Syres cosmetic lab in Chavenay, France provides consumer testing, sensory analysis and efficacy validation services for perfumes and cosmetics since 1997.

Presentation of Syres

Cover image for Syres : GPS Coordinates 48.8542143 ; 1.9801898

Located at 4 Rue de Gally in Chavenay, ÃŽle-de-France, cosmetic lab Syres delivers consumer testing services for perfumes, cosmetics and wellness products since 1997. The lab provides:

  • Multicentric and flash testing
  • Sensory analysis and efficacy validation
  • Focus groups and in-home studies
  • Claims substantiation and formula testing

Through its multi-ethnic consumer panel across France, Syres conducts controlled wear tests and photo-based assessments, while monitoring market trends in Paris, Lyon and other major French cities.

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Syres presentation

A leading French research facility since 1997

Syres, established by Ana De Lemos and Jean-Yves Lacolle, operates as a cosmetic lab and research center in Chavenay, ÃŽle-de-France. For over 25 years, the company has built its reputation in product testing and market analysis.

Services and expertise

Operating from its facilities in the western Paris region, Syres conducts sensory analysis and testing across multiple sectors. The lab specializes in:

  • Quantitative and qualitative consumer tests
  • Efficacy testing and tolerance assessment
  • Formula and claims validation
  • Packaging and concept testing

Research methodology

The lab implements various research approaches including focus groups, in-home interviews, and controlled wear tests. Their multi-ethnic panel enables accurate market representation for French and international markets.

Market sectors and applications

While primarily focused on perfumes and cosmetics, Syres extends its expertise to:

  • Wellness products
  • Household appliances
  • High-tech products
  • Household cleaning solutions
  • Food products

Strategic location in ÃŽle-de-France

Based in Chavenay, the facility benefits from proximity to major cosmetic industry players in the Paris region. This location allows Syres to serve both local and international clients while maintaining close connections with the French cosmetics valley.

Market monitoring capabilities

From its ÃŽle-de-France location, Syres tracks consumer behavior and market trends, providing valuable insights for product development and market positioning.

Services provided by Syres

Below you will find the services provided by Belchem. Like each cosmetic lab on the platform, the services are manually registered by the providing company.

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Locate Syres

Syres opening hours

8:30 am - 7:00 pm

  • Monday

    8:30 am - 7:00 pm
  • Tuesday

    8:30 am - 7:00 pm
  • Wednesday

    8:30 am - 7:00 pm
  • Thursday

    8:30 am - 7:00 pm
  • Friday

    8:30 am - 6:00 pm
  • Saturday

    Closed all day
  • Sunday

    Closed all day
  • Local time

    July 30, 2025 9:14 pm

Contact Syres

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Syres conducts testing services in the following categories:

  • Consumer Testing
    • Quantitative assessments
    • Qualitative evaluations
    • Focus group sessions
    • In-home interviews
  • Product Analysis
    • Efficacy testing
    • Tolerance assessment
    • Sensory analysis
    • Claims validation
  • Market Studies
    • Concept testing
    • Flash tests
    • Packaging evaluation
    • Exploratory research

Syres implements these testing methodologies:

Method Components
Consumer Assessment
  • Controlled wear tests
  • Photo-based evaluations
  • Sniff tests
Data Collection
  • Market monitoring
  • Behavior analysis
  • Trend tracking
Validation Process
  • Formula testing
  • Product assessment
  • Claims verification

Syres operates through multiple testing channels:

  • Testing Locations
    • Multicentric test facilities
    • In-home testing environments
    • Laboratory settings
  • Panel Coverage
    • National multi-ethnic panel
    • Verified participant database
    • International testing capabilities

The company serves sectors including:

  • Primary Markets
    • Perfumes
    • Cosmetics
    • Wellness products
  • Additional Markets
    • Household appliances
    • High-tech products
    • Food products
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